ON LOCATION; Fashion and Style shoot from the Wild Atlantic Way, Northwest Donegal,


Fashion and Style shoot from the Wild Atlantic Way, Northwest Donegal,

By Jacqui Reed

The Wild Atlantic Way is a world-famous coastal route that spans seven of Ireland's counties, taking in some breathtaking scenery along the way. From Donegal to Galway, Kerry to Cork, the Wild Atlantic Way is a journey of discovery.
The northwest of Ireland is known for its rugged landscape, towering cliff tops and sleepy fishing villages.

On a calm crisp Sunday morning I had been invited to almost the furthest point along the wild Atlantic way to Glendowen Craft shop. Glendowen Crafts is nestled into the countryside of Donegal with the coast on the doorstep and the village of Clonmany near by.
Proprietor Ann mc Gonigle has joined forces with two Donegal based business owners Jay Doherty of Jay Doherty Photography and Amanda Cavanagh of Vixen Hair and Beauty to showcase some of the local talent of the county.


Coming together they are creating an opportunity to boost their rural business, offering a different perspective to proposed customers and clients.
Jay tells me “the inspiration behind this project - it is one of a number of personal projects I undertake during the quiet time every year. It helps me try new techniques, learn to be a better artist, gets me more familiar with my landscape, people and my wee camera.

Beside the craft shop stands a white washed cottage Ann uses for traditional music sessions. And this is where we are joined by the first of the day’s models. They are  local girls who’ve returned from college for the weekend to do the shoot.


For tester shots Jay decides the cottage light is perfect for the head shots that will be used by Vixen hair and beauty. The models styled in a selection of Glendowen’s Donegal Tweed wraps and capes. Amanda teased any stay hair in to place and a final touch up on makeup and the shoot got under way.










Tester shots are taken by Jay on Polaroid followed by the sound of continuous camera clicks. Jay positions the girls by the small laced windows where the angelic morning light falls on their faces showcasing their opulent hair and makeup.







 After the head shots are complete we all climb in to our vehicles, following Jay as he had the next destination already in mind. Turning on to a wee country road that leads us of into the hills along a stunning large lake we turned down a bumpy windy bog road to Lough Naminn, Mindoran.



Lough Naminn is something of a magical place with two small islands on it and the treasure is that you can walk across a stone way to the first island.

Surrounded by mountains covered with a dustings of snow on top, the models in lavender and fusia Donegal Tweed capes nestled amidst rust heathers and ancient boulders of this wild valley.



Ann who makes all the clothes in Glendowen Craft shop says “She delighted to see how her natural tweed clothes blended with the landscape and came to life.”

“Glendowen specialises in a beautiful range of bespoke ladies garments with a gorgeous hand-crochet finish all designed by myself. The Garments are specially created in the traditional-style workshop. 
Each piece is both traditional and current will be cherished for many years to come and will be truly a ‘limited edition’.
These include Donegal Tweed, Irish Linen and Donegal Yarn Coats, Jackets, Capes, Wraps, Skirts and Tunics all accessorised by Hats, Scarves and Bags designed and made to compliment the garments in store.  The Donegal tweed that Ann uses is woven by the world famous Magee’s of Donegal Town and Mc Nutts of Downings, also based in Donegal.



Leaving the magical valley we then take a tour around the Mamore area, beautiful unspoilt area of Inishowen stopped at the divine Mamore holiday cottages, located at the foot of the hill after which they are named. - Mamore Hill.

Five beautiful original 'Donegal Style' thatched cottages. Originally built 150 years ago: - Each cottage is named after the last owner/tenant who occupied it - Mary's Cottage, Kate's Cottage, Mickey's Cottage, Seoirse's Cottage and Willie Dan's Cottage.

The quaint cottages make the perfect backdrop for the next stage of the shoot where we are joined by four more models. And the synergy between the makeup artists, the hairdressers, the clothing designer, the models, the photographer all combine to create something very unique and monumental.

While Jay is capturing the breathtaking shots I take a moment to ask Amanda about her business Vixen Hair and Beauty.

“Our boutique salon based in Carndonagh offers the highest levels of expertise in hairdressing and beauty and we hold a 5 Star rating from the good salon guide. 

Vixen Hair & Beauty provide a modern concept in hair and beauty where the emphasis is on the provision of excellent hairstyling, beauty and customer service.



“We provide all aspects of hairdressing from cutting, colouring, blow-dry, up styling, Bridal hair to Human Hair Extensions. Our Makeup artists offer. Occasional makeup. Nail art, manicures and pedicures. Waxing and brow shaping.

“And coming together today with Ann and Jay is a fabulous way to utilize the skills and talents that each have to promote their business in their stunning country side.” said Amanda.
Leaving the cottages with the nosey donkeys that gathered to watch the goings on and nibble the models hair to drive to the rocky shore near Leenan Head.



We leave the cottages with the nosey donkeys that gathered to watch the goings on and nibble the models hair to drive to the rocky shore near Leenan Head.

Our next location, an unspoiled beach with boulders of all sizes have been rounded, sculpted and worn down by wild Atlantic seas. The models are helped to the top of the craggy pre-historic headland again and have any straying hair tamed, garments tweaked and as the evening light draws in the final shoot gets under way.
The results are awe-inspiring set against the jaw dropping beauty of this Inishowen coastline.


As equipment gets packed away Jay finally has a moment to tell me about himself and his feelings about the day.
“I’m a wedding and portrait photographer from Donegal in Ireland. I have a few cool awards under my belt, PPANI wedding photographer of the year 2015 runner up, a pair of FEARLESS Awards, a SWPP wedding photography gold award in 2014.
“But that nonsense aside I have always been a photographer, my father before me was too. I began my photographic business 6 years ago.

“I love to shoot weddings; I love to shoot children and family moments. My style is unique; my approach is informal, fun and often verging on high-energy.

“My wedding clients and families mean a great deal to me, and I do realise how lucky I am in becoming such an important part of your lives, for a while anyway. I like to meet with couples, drink tea, eat fancy biscuits and get to know their stories, their loves and fears before we make any photographs.
“With each new assignment I will try to push our creativity levels. I am constantly seeking new photographic locations; I thrive on Donegal hilltops, golden barely fields, leave-carpeted forests, cosy Irish pubs.






“On days like this, I learn skills I'll use the rest of the year at a wedding. I invite others that I believe have a great positivity and creative energy. We all bring your own good energy and we all get to live the dream for a day.
“This session was wonderful. I love Inishowen and its rugged beauty. Beyond the obvious there are so many hidden gems; one such is Mindoran. I pass it from time to time and have stopped briefly for the occasional wedding photo but this time I really wanted to explore its gifts.
“The colours in winter are so unique to this part of the world, purple, browns and greens, slate rock, dark skies, low winter sunlight. A massive lake, mountains surround, trees, wild life - maybe it was just an excuse to spend a day in the area. A day well spent.”

Our day “On Location” had come to an end. With it there was a real feeling that these local businesses coming together in this astounding area of natural beauty had just created something very special.


Taking Part “On Location” were,

Glendowen Craft Shop for Donegal Tweed Garments & Accessories plus a Selection of Local Arts & Crafts http://www.glendowen.com/

Jay Doherty Photography www.jaydohertyphotography.com.
A gallery of natural, creative and fun wedding photography from Derry and Donegal venues and some further afield by Jay Doherty.

Vixen Hair & Beauty is a modern concept in hair and beauty where the emphasis is on the provision of excellent hairstyling, beauty and customer service.
http://www.vixenhairandbeauty.com/









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